A skilful barkeep no more looks at his accoutrements than a practiced typist or pianist peers at the keys, but works with both hands simultaneously, full blast, undimmed by the usual dull requirements of routine.
Brand Consultancy
Case Study - Stroh Rum
Background
Aaaah... Stroh Rum. The all famous brand that has been around for 175 years is still going strong. This incredibly popular rum, available in 30 countries, is steeped in rich Austrian history and tradition. It also keeps pace and continues to surprise with new innovations. No surprise SHAKER jumped at the opportunity, when Edward Snell/Stroh approached us to work on a project.
The focus was on versatility of the product to their customers in a fun way. And what better way to display versatility and have fun than with an array of shooters.
What SHAKER did:
Taking the target market into considerations, SHAKER created a Stroh Rum shooter menu to die for. Shooters that were uniquely different and at the same time easy to make. Ensuring Stroh Rum will always stand out in the crowd!
"The Spirit of Austria - Prost!"
Contact
Edward Snell & Co. Ltd
+27(0) 21 506 2600
Website : www.esnell.co.za
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